Cashvertising true
By:Drew Eric Whitman
Published on 2008-11-15 by Red Wheel/Weiser
Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail. FACT! Captions under photos get 200 percent greater readership than non-headline copy. FACT! Ads with sale prices draw 20 percent more attention. FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads. FACT! Four-color ads are up to 45 percent more effective than black and white. FACT! New York's biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now--thanks to Cashvertising--you can, too. And it won't matter one bit whether you're a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you're located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don't cost a penny to use. Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York's top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell, or how you sell it, this practical, fast-paced book will teach you: - How to write irresistible ad copy - How to create powerful ads, brochures, sales letters, Websites, and more - How to make people believe what you say - |Sneaky| ways to persuade people to respond - Effective tricks for writing |magnetic| headlines - What mistakes to avoid--at all costs! - What you should always/never do in your ads - Expert formulas, guidance, tips and strategies
This Book was ranked at 33 by Google Books for keyword Direct Marketing.
Book ID of Cashvertising's Books is md5EDwAAQBAJ, Book which was written byDrew Eric Whitmanhave ETAG "eOeEzfTPFqg"
Book which was published by Red Wheel/Weiser since 2008-11-15 have ISBNs, ISBN 13 Code is 9781601638878 and ISBN 10 Code is 1601638876
Reading Mode in Text Status is true and Reading Mode in Image Status is true
Book which have "208 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
eBook Version Availability Status at PDF is true and in ePub is true
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